Website SEO

Plan It Home:

Interior Design

The Client

Plan It Home is a full service interior design firm located in Margao, Goa. The brand specializes in stylish contemporary residential and commercial designs.

We were approached by the team to help them kickstart their digital journey and be seen by potential clients with a great Search Engine Optimization strategy.

Boost Organic Visibility

Challenges

Create a search-friendly website
Maximize visibility on search engines
Improve user experience

The Strategy

Develop an integrated site-wide keyword strategy
Create SEO-oriented website content
Enhance search engine crawlability
SEO monitoring and maintenance

The Results

Our SEO-first approach was vital in giving the website content a boost of up to 45% increase in traffic.
The website architecture and content development strategy was key to improving visitor experience.
Extensive keyword research benefited the website’s SEO with up to 20 important keywords discovered to increase search engine ranking.

Increase Website Traffic

Challenges

Increase organic traffic
Improve keyword ranking
Generate leads

The Strategy

Long-tail keyword research
Website structure hierarchy
Mobile optimization

The Results

Including long-tail keywords led to increased search volume, higher conversion rate, easier and easy rankings.
Mobile optimization increased website traffic by over 35%.
Structuring the website played a significant role in generating traffic by offering a user-friendly experience.

Drive local inquiries

Challenges

To be found easily with search queries
Promote services
Highlight locations of service

The Strategy

Develop a detailed local SEO campaign
Optimizing visibility in ‘Google My Business’
Improving on-page local optimization
Generating high-quality mentions and links

The Results

A local SEO strategy improved customer experience.
Increased the website’s search engine visibility.
Plan It services were fully booked for three weeks.
There was increased visibility in three targeted cities.
The website saw a significant increase in traffic and leads.

SEO was an effective business investment for Plan It Home. The business received an increased number of visitors, improvement in organic traffic, growth in total sales and improved rate of conversion.

A good SEO strategy can help your business grow by leaps and bounds by keeping your community engaged, more indexing by search engines and helping your website rank well and get discovered with ease.